Our Advisers

Brian P. Ruh, CLTC

Financial Advisor

Brian has been a New York Life agent since 1989, and is associated with New York Life’s Wisconsin General Office in Madison.

Brian has consistently qualified for many of New York Life's top awards for outstanding levels of production. Brian has also earned several industry accolades, including a seat at the Million Dollar Round Table for the past 24 years (MDRT is recognized throughout the industry as the standard of excellence in life insurance sales performance), reaching Top of the Table (highest level of MDRT, achieved by less than 1 percent of the industry’s professionals around the world), and has won both the National Sales Achievement Award (National Association of Insurance and Financial Advisors - NAIFA’s award for top producers, recognized for writing large numbers of life and health policies), and the National Quality Award (measure of persistency records show that the policies sold stay in force and dedication to clients’ financial goals and protection) for the past 22 years.

In addition, Brian has served as New York Life’s President of the Agent Advisory Council, on the Board of Directors for The Nautilus Group®, (a service of New York Life Insurance Company) and as president on the Board of Directors for NYLARC (New York Life Agents Reinsurance Company).

Brian Ruh and his wife, Gina, are the parents of three sons, Bradley, Benjamin, and Brenton, and they reside in Kiel, Wisconsin.

*The Million Dollar Roundtable (MDRT), the Premier Association of Financial Professionals, is recognized globally as the standard of excellence for life insurance sales performance in the insurance and financial services industry.

Bradley L. Ruh, ChFC®, CFP®

Financial Advisor

Brad takes pride and enjoys focusing on getting people to create a vision for themselves and their family. Through a unique and collaborative process, he further applies the discovery process of how best to accomplish his clients stated ambitions.

Brad has a BS degree in Finance from UW – La Crosse, and in 2013, after roughly 400 hours of additional study, He received the Chartered Financial Consultant (ChFC®) designation through The American College in Bryn Mawr, PA. According to The American College, the ChFC® is the most extensive educational program required for any financial services credential. Brad’s pursuit of further education did not stop here. In 2014 he was authorized to use, after many hours of study and a 10 hour board examination, the CERTIFIED FINANCIAL PLANNER™ and CFP® certification marks in accordance with CFP Board Certification. CFP® marks identify those individuals who have met the rigorous experience and ethical requirements of the CFP Board, have successfully completed financial planning coursework and have passed the CFP® Certification Examination covering the following areas: the financial planning process, risk management, investments, tax planning and management, retirement and employee benefits, and estate planning.

Brad’s civic involvements include being a member of Calumet Medical Center’s Steering Committee, a member of Lion’s Club International, and a member of NAIFA (National Association of Insurance and Financial Advisers). He and his wife Sharisa enjoy being actively involved with their church, and they reside with their daughters in Green Bay, WI.

Coming soon!


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